Charlie Parkin

charlie.parkin@conkerwithus.com

07785 343221

Biography

Charlie has enjoyed a fulfilling career in commercial leadership, building and heading teams in advertising, PR and media, nationally and across Europe. This experience has enabled her to possess an in-depth understanding of the senior talent requirements in our unique industry.

She is a determined advocate for workplace changes, ensuring equality for all. As part of the Senior Leadership Team at industry charity NABS, she was instrumental in introducing key initiatives in the industry, in order to secure a fairer working environment. She is also an active member of WACL.

In recent years, Charlie has conducted searches for several pivotal roles across the industry, including roles at OMD EMEA, BARB, Sky, NABS, RAJAR, Dentsu, Starcom, Route and Walk In, to name but a few.

Charlie was fantastic to work with and helped us find the perfect candidate quickly and seamlessly. A big part of this is because Charlie went further than just looking for good CVs; she dived into our culture to understand what would really work best for our team. She also clearly cared about all the candidates and guided us brilliantly to ensure it was a rewarding process for everyone involved.

Nadine Young CEO, Starcom

PRACTICAL
EXTROVERT
EMPOWERING
HARMONISER

PEEH [ the popular problem-solver ]

A self-disciplined diligent leader who creates success through building strong teams. They are peace makers and mediators, finding solutions to any problem.

Specific Strengths

Well organised, thorough and detail orientated, they like to de-risk situations, building trust in others to deliver.

They build high performing teams, offering development opportunities and pushing the team out of their comfort zones.

Their pace is fast and focused on the tasks in hand, they get things done whilst bringing the team with them.

Communication Style

Warm, friendly and engaging they can easily charm through their open style whether written or verbal.

They will communicate in an excitable and enthusiastic way subtly influencing others without them realising it.

However, they can sometimes interrupt and talk over others.

Management Style

Working at speed they expect others to keep up with them, while delivering to a high standard.

They have an open and friendly manner, building close connections with team members.

They have a ‘hands off’ approach, trusting others to do what they need to do but they are open and approachable if their team need help.

Watch-outs

As a successful problem-solver, you can have a tendency to be overly optimistic or confident.

In focusing on building relationships, you will sometimes avoid difficult conversations, letting situations ‘fester’ or ‘implode’ before dealing with it.

Others can find your style slightly shallow or superficial – specifically those who are more introverted.

Areas for Development

Your optimism is a key attribute that you use to engage with others. However, you do have the tendency to be overly optimistic at times, sometimes not picking up on a situation that needs to be de-risked or thought through with a more analytical mindset.

As a focused relationship builder, you want to engage with everyone and the need to be liked and admired can be strong. You also like to keep a harmonious working environment where everyone is getting along. This can result in you avoiding difficult conversations and potentially letting situations get worse before dealing with them. See each of these situations as an opportunity and deal with them as soon as they arise. Tackling situations head on will earn you more respect and credibility from your team and will stop frustrations arising.

Contact Charlie Parkin

charlie.parkin@conkerwithus.com

07785 343221

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